{"id":5498,"date":"2020-09-04T13:42:31","date_gmt":"2020-09-04T09:42:31","guid":{"rendered":"http:\/\/keepface.com\/site\/?p=5498"},"modified":"2026-03-30T13:45:57","modified_gmt":"2026-03-30T09:45:57","slug":"user-generated-content","status":"publish","type":"post","link":"https:\/\/keepface.com\/site\/en\/user-generated-content\/","title":{"rendered":"UGC as the Next Generation of Influencer Marketing"},"content":{"rendered":"[vc_row][vc_column][wgl_custom_text font_size=”20″]\n

B2B or B2C your consumers are your best brand advocates. User-Generated Content is simply known as photo, video, text, audio content that is voluntarily shared by the brand fans on social media.\u00a0<\/span><\/p>\n

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UGC is considered to be the most authentic form of influencer marketing. It is a true inspiration for content creators and potential consumers to buy the product. <\/span>90% of buyers<\/span><\/a> say their purchase is influenced by the UGC.\u00a0<\/span><\/p>\n[\/wgl_custom_text][vc_empty_space][wgl_custom_text font_size=”20″]\n

How is UGC Reshaping Influencer Marketing?<\/b><\/h2>\n

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Do you remember the cornerstone of influencer marketing? <\/span>Inspiration <\/b>is still the name of the game. With their authentic content, users act as the source of information and brand advocates for your brand.<\/span><\/p>\n

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With UGC, you can see your real and potential customers in detail and bring them to your social media. It also helps to reach larger audiences via a straightforward strategy. The difference between traditional influencer marketing and UGC based marketing is here the countless number of people can promote your brand without extra spendings.\u00a0<\/span><\/p>\n

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Why Do You Need to Leverage UGC?<\/b><\/h2>\n

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UGC gives a lead to<\/span> substantial benefits<\/span><\/a> that you might need to take additional steps in other marketing channels. UGC helps to:<\/span><\/p>\n

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Increase organic traffic to your website<\/b>. According to the study, <\/span>87% of search engines find UGC<\/span><\/a> as the second most reliable element of a purchase decision. People take time to search for goods they want to buy, and they are willing to buy things that are used and appreciated by other users.<\/span><\/p>\n

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Build trust and community<\/b>. Sure all of us seen Instagram posts with Apple and its product names. Initially being active on Facebook and Twitter as a brand, Apple\u2019s arrival on Instagram took a while. For certain, it is worth it. Instead of replicating the same content, Apple encouraged its users to post a video, photo, or any content with their phones with Apple hashtag.\u00a0<\/span><\/p>\n

The result? Highest customer loyalty in smartphone and tablet production, <\/span>90% of brand retention<\/span><\/a> among iPhone users.<\/span><\/p>\n[\/wgl_custom_text][vc_empty_space][wgl_custom_text font_size=”20″]\n

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Bu g\u00f6nderiyi Instagram’da g\u00f6r<\/div>\n<\/div>\n
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apple (@apple)’in payla\u015ft\u0131\u011f\u0131 bir g\u00f6nderi<\/a> (