WHITE ARROW

WHITE ARROW

WHITE ARROW is one of the top Art / Design influencer in United States with 20528 audience and 0.8% engagement rate on Instagram. Check out the full profile and start to collaborate.

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location United States, New York City
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Home / Garden


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Standout projects making waves around the web

Leather and suede are becoming even more essential in the way we want rooms to feel. As we lean into warmer, more tactile interiors, animal materials—suede, leather, even fur—play a bigger role in creating depth and an outside-in sensibility. Beyond classic neutrals, leather is emerging as an unexpected canvas for color, offering depth and richness while still delivering weight without heaviness, texture without noise, and a patina that only improves with age.

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No two kitchens should feel the same—because no two homes are lived in the same way. Across projects, we think of the kitchen as both a working room and a social one, shaped as much by mood as by use. Cabinetry details set the tone, stone choices ground the space, and color—whether subtle or saturated—guides how the room feels throughout the day. Layout matters just as much: how you move, where you pause, where people naturally gather. These kitchens are varied in character, but united by a shared approach—one that prioritizes proportion, restraint, and longevity over novelty. Spaces designed to work hard, age well, and feel distinctly of their place.

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A playroom can be practical without sacrificing style. As our family grew, so did our understanding of how design supports daily life. Spaces for kids need flexibility, clever storage, and materials that welcome mess and imagination. In these rooms, we embrace color, pattern, and sculptural forms while keeping everything grounded in function. Built-ins hide the clutter, textiles bring warmth, and each detail is chosen to make the space feel inviting for children and livable for parents. It’s the balance we return to again and again.

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This Irvington Colonial began with a familiar farmhouse framework, but the goal was never to simplify it. Instead, we leaned into pattern and texture as a way to bring history and personality to the surface. Wallcoverings, textiles, and wood are layered throughout the home, creating rhythm and variation while allowing each room to feel distinct. Objects both new and old add another layer, reinforcing a sense of continuity rather than contrast. The result is a farmhouse that feels expressive and lived-in. Defined by depth, color, and material rather than restraint alone. Photography: @katesjordan Styling: @britt_albert

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We’re pleased to share that White Arrow is now part of the @archdigestpro directory. Our studio approaches interiors as a form of art—shaped by design history, craftsmanship, and a deep sensitivity to context. Across projects, we bring together historic and modern elements, custom work, and carefully sourced antiques to create spaces that feel layered, lived-in, and specific to their place and inhabitants. Explore more of our work through the link in our bio.

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The primary bedroom in @jillsinger’s Greenpoint rental apartment, was designed to be the quietest room in the apartment, and it begins with the desk. A custom maple piece by Jonah Takagi anchors the space, its proportions and subtle detailing setting the tone for the room. The slight lift from the floor, the graduated drawers, and the restrained hardware give it a presence that feels intentional without being heavy. From there, the palette softens—tonal textiles, warm woods, and simple forms working together to create a sense of enclosure.

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This dining room took shape around a large-scale painting by Raymond Saunders. With my background in fine art, I often think of artwork as the starting point for a space rather than something to layer in at the end. The depth of the painting’s palette and its subtle red tones informed the materials and finishes throughout the room, from the dining table to the pieces that surround it, all chosen to sit in balance with the work rather than compete with it. That approach allowed the room to feel composed and intentional, with the art fully integrated into how the space is experienced day to day.

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With a house of this scale, the challenge was never filling it, but finding coherence. Much of the work at Sullivan Street centered on identifying a common thread between what the family already owned and what would be new—thinking carefully about placement, scale, and proportion as rooms took shape. Across bedrooms, living spaces, and the piano room, existing antiques and art were joined by newly sourced and commissioned pieces, each chosen to feel appropriate to the grandeur of the townhouse without overwhelming it. The result is a home that feels considered rather than crowded, where nine bedrooms and multiple floors read as a connected whole rather than a series of statements.

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At White Arrow, we’ve always believed a great interior should feel like a work of art. Thomas and I started the studio in 2014 with that in mind—design spaces that feel lived in, layered, and full of character. My background in painting and illustration taught me how color and material can tell a story, and that same instinct guides every project we take on. I love blending vintage and antique finds with contemporary design, creating homes that feel timeless but never predictable. More than a decade later our studio continues to evolve—but our goal remains the same: to design spaces that feel intentional and bold. Portrait by @francesfdenny

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