Why Keepface Influencer Store is Beneficial for Brands?
Keepface is a SaaS tool for brands to run influencer marketing, employee & customer advocacy campaigns through a single platform for maximizing marketing ROI since 2016. From 2016 till now we assist brands in their influencer marketing campaigns. Brands use our platform to identify, recruit, and negotiate with influencers by spending less time.
Now we are proud to announce our new project, Influencer store under the slogan ‘Social Proof Creates Trust and Trust Sells’.
In our Influencer Store project, we create online stores for influencers to turn them into e-commerce owners. Influencers only need to create authentic content and promote products on social channels. The influencers who will participate in this project will have the opportunity to decorate their e-commerce stores with the products of their favorite brands and share their lifestyles with their audience.
Basically, we create an online store for influencers, they add their favorite items which they tested, loved, and endorsed, and in the online store influencers sell the products without investing in those products. Influencers only need to promote themselves and their products on their social media through engaging content.
This is how the system works in influencer stores:
- Influencers create engaging and branded content by their favorite products.
- encourage their audience to purchase them.
- Consumers are directed to the websites of the brands from the influencer stores because of the influencer endorsement.
- Brands get conversions and quality traffic.
Influencer store’s interface
Influencer stores have a quite simple interface so it facilitates the process of adopting by users. As you know a good User Interface is substantial because it can turn potential visitors into buyers as it makes easier interactions between the user and your website.
There are some important features which I would like to bring to your attention about the interface.
When you enter the influencer store you will see five sections at the top; home page, products, brands, apps, and story.
- The home page section will direct you to the landing page of the influencer’s store.
- With the product button, consumers can see the products which the influencer uses and recommend. Consumers can filter the products by their tag as well.
- In the brand’s section, we can see the influencer’s favorite brands that influencers use.
- In the story part, you can see the products that the influencer shares with his/her daily life pictures and give information about products like where he/she bought a product, etc. You can click the Read more button for finding more information about products.
Why is Keepface Influencer Store beneficial for brands?
In general, influencer store projects are a combination of three concepts; affiliate marketing, influencer marketing, and social selling. It means that when brands join the influencer store, they can take advantage of all three of them together. To be more precise, businesses combine affiliate marketing and influencer marketing to reach social media-driven audiences and sell their products. It is a great strategy to invest in to build long-term relationships with customers.
- First of all, influencer stores can help brands increase brand awareness while it is one of the main reasons why marketers use influencer marketing. As you know, influencer recommendations are noticed and taken into consideration by their followers so easily. By influencer stores, brands stand out and attract new followers for themselves, giving them increased visibility and the opportunity to gain more traction.
- You can also reach your target audience and sell your products much easier than any marketing strategy. By the Influencer store, your products are more likely to be seen by your target audience or who might engage with you – which is the ultimate goal of the influencer store.
- Influencer store projects increase your brand credibility and trust by partnering with influencers. Consumers tend to trust recommendations from influencers which is the biggest power of influencers. So when they add items to the influencer store it will be seen as a genuine testimonial and will help you build a trustful connection.
- Influencer stores can also be beneficial to your search engine rankings as it helps to boost your reach. As you know, influencer marketing and affiliate marketing are both good for SEO. This means that you can improve your search engine ranking with influencer stores. Influencer stores is a great opportunity to create better and the most important natural inbound links for your website.