You may possibly have noticed that the beauty topic sits high on the list of people along with health and wellness. And this is not something we can hide that we want to stay looking young and beautiful as well as being...

What Is Affiliate Marketing   Affiliate marketing is like owning a supermarket. Supermarket owners don’t need to produce any product, on the contrary, these products came from various companies. Supermarkets promote...

Have you heard about more than 70% of newly launched restaurants shut down within the first year? What is the main reason for failure instead of success? The answer to this question is pretty simple:...

Being the capstone of influencer marketing, reporting allows you to see how effective your influencer marketing campaign is and help to build a further influencer marketing strategy.    The success of your influencer...

Influencers have more power over brands as a source of information for consumers. As influencer marketing aims to drive engagement, grow a community, and ultimately increase sales, you as a brand need expert...

B2B or B2C your consumers are your best brand advocates. User-Generated Content is simply known as photo, video, text, audio content that is voluntarily shared by the brand fans on social media.    UGC is considered...

Continuing our micro-influencer lists from different regions. Micro-influencers are an effective medium to set up in a new market and bring back your lost target audience.  Working with micro-influencers, you can reach...

As influencer marketing is one of the fast-growing digital marketing strategies, building solid and positive relations with influencers is vital. For this, influencer outreach stays one of the biggest challenges of...