Wolt: 8 March
As a technology company, Wolt makes it immensely easy for us to discover and get the great food delivered. Wolt enables customers to enjoy quality food at their favorite store or restaurant without needing to leave the comfort of their home. All you need to do is pick a restaurant, build your order, and hit send.
To carry out the successful influencer marketing campaign Wolt joined up with Keepface and created the campaign which drove quite strong engagement among social media users by reaching 1.6M total audiences. The platform that campaign took place was Instagram. Their influencer-driven campaign was implemented by 8 competent influencers. Striking post and informative stories allowed the campaign to get over 1M impressions and 73 K total engagement. Wolt’s 8 March campaign was launched on the 6th of March and ran on till the 20th of March.
To raise awareness of the WOLT campaign, each influencer made an order from the Wolt application and they shared a post and a story, talking about their positive thoughts for the Wolt Delivery. Moreover, given the fact that the campaign was held by virtue of International Women Day, their followers could order a flowers bouquet for their dear ones with special promo codes.