All you need is Love. But launching a successful influencer campaign on Valentine’s day doesn’t hurt.

After Christmas and New Year celebrations fizzled out, some may think that the holiday season has wrapped up, yet  Valentine’s Day is the next noteworthy holiday marketers can leverage to attract social media users, engage an existing audience, increase ROI and boost their sales.

Before breaking the process into pieces, digital and social media marketers should bear in mind that Valentine’s Day campaigns don’t have to be particularly targeted at couples. Valentine’s Day widen its wings beyond just about romantic relationships, it’s about showing that you care , and you need that day to use as an excuse to give gifts to your family, friends and someone you profoundly care for. As stated by the National Retail Federation people who are celebrating the holiday said they plan to spend an average $196.31, up 21 percent over last year’s previous record of $161.96. Spending is expected to total $27.4 billion, up 32 percent from last year’s record $20.7 billion. Ponder that!

Spread the Love

Facebook is the worthy pacesetter for launching a successful influencer marketing campaign. However, ignoring the significance of the other social media platforms such as Instagram, LinkedIn, Twitter, Reddit etc. can cause you so much trouble even long before starting your campaign. This should be noted that being present and offering opportunities which your target audience will appreciate is the key to success. You will be the champion if you regularly interact and build relationships with existing customers while targeting prospective ones .

However, you may think that is it easy to engage with your customers through social media platforms? Well, when it comes to social media you don’t need to go off the deep end. All you have to do is share engrossing and diverse content as continually as possible.  Publishing appealing photo and video contents have tremendous benefits. They make your target audience remember you more effortlessly, because if they have a visual memory about a thing it will make them forget you more at a leisurely pace.

Let Them Know What You Do

Encouraging your customers into dialogue with you which will eventually boost your conversions and sales is one of the most essential ways to engage your customers. Certainly you shouldn’t underestimate the importance of call-to-actions. Moreover, don’t forget that you are talking to your customers on the occasion of Valentine’s Day.

  • Give your significant other something really special this year. Buy now and get 50% off.
  • You love her/him every day, but make Feb 14 a special one.
  • Your love deserves more than 30% off, order now!

Calls to action created to get an instant reaction from the target audience, and their sole purpose is to convert possible prospects into real customers and clients. If you use them accurately you will easily get new leads and prospects that will take your business to the next step.

Be Original


Whether you are a customer or brand you undoubtedly spend a lot of money in the name of love.  At least you should know that over the last year, there was a $1.6 billion increase in spending during Valentine’s Day. From the tiny box of jewelry and mesmerizing pieces clothing to dinner in a fancy and an attractively arranged bunch of flowers, people are throwing out the fortune for their significant others. Maybe that’s why Valentine’s day is a chance for brands to showcase and to persuade a customer to buy more of a product with romantic packaging. After all, we all want to feel cared and loved by the people we hold dear.

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Metafluence Raises $3M in Oversubscribed Funding Rounds

Metafluence, the metaverse designed specifically for influencers, has just closed $3 million in funding that was led by BlueZilla Network. Metafluence IDO was the first project incubated on BlueZilla’s brand-new MetaVPad, which is crafted specifically for metaverse projects. The project was also listed on other prominent Bluezilla platforms such as BSCPad and NFTLaunch

Among the notable backers of Metafluence, there are leading VCs, and partners such as BlueZilla, Sheesha Finance, Master Ventures, DCI Capital, CRT Capital, NFTb, Labs Group, OIG Capital, Decubate, DigiCorp Labs and others. 

As $METO is already launched and trading on CEX and DEX, all eyes turn to the Metafluence development team to watch how they turn the vision of the Metafluence metaverse into a thriving reality that empowers influencers.

What about Metahuts and Land Plots?

Influencer homes (Metahuts) and Land plots are the main architectural elements of the city and will serve as personalized spaces in the metaverse. Owning Metahuts or Land plots will provide benefits including discounts, rewards in form of NFTs or voting power within the ecosystem. While both, Metahuts and Land plots provide certain benefits, Metahuts are very limited in comparison and offer more value. Owners of the Land plots will be able to upgrade the plots to Metahuts over the time.

Metahuts are metaverse homes consisting of multi-purpose virtual rooms: Event Room, NFT Room, Shopping Room, and others. In terms of the features, Metahuts will have more or less rooms based on influencers’ SM audience size, however, any Metahut features or assets, including the rooms can be obtained with an additional expense or upgrades. The rooms are personalized spaces within Metahuts, and they will allow influencers to better monetize their SM influence, engage closely with their audience and brands in the Metafluence ecosystem. 

Beginning of the exciting journey 

 “This is just the beginning. There are a lot of exciting features and development on our short-term roadmap, including Staking, Land and Metahuts sale, launch of MVP, and many more. We are very ambitious and would love to have you all on that journey with us.” -, Elvin Aziyev. 

Metafluence has already seen traditional influencers, some of the biggest crypto enthusiasts, and blockchain influencers announce their involvement or plans to join the Metafluence metaverse. Influencers such as Moon Carl and Evan Luthra are amongst the plethora of hot influencers already showing interest and joining the Metafluence platform.

About Metafluence

Metafluence enables influencers to monetize their social media power and creativity in the Metaverse. As social media (SM) is transitioning to the metaverse, our vision is to build an influencer-centric ecosystem in the metaverse where influencers, their audiences, and brands are easily engaged in transparent and incentivized relations. We are on a mission to convert SM Influencers into metaverse entrepreneurs (Metapreneurs) through our influence-to-earn Metafluence platform. Our solutions for influencers automatically address the brand and audience challenges, enabling all the parties to thrive in Web 3.0.

To learn more about Metafluence, click here

Join Metafluence Community:

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How to buy on PancakeSwap?

  1. Create a BSC wallet
  2. Make sure you have the desired amount of $BUSD in your wallet to purchase $METO. Please bear in mind that in order to execute the transaction you will need to have a small amount of BNB in your wallet to pay for the transaction fees (fees always vary thus we can’t provide the exact amount).
  3. Go to pancakeswap.finance and click on ‘connect wallet’. Make sure the wallet is on BSC network.

4. For more information on how to connect your wallet, click on “Learn How to Connect”


5. Click on “Trade” button

6. Select “Exchange”

7. Click on the first token/coin of the pair. In this case it is “BNB”

8. Type in BUSD and click the BUSD as shown on the image

9. Now click on the second token/coin of the pair, in this case it is “Cake”

10. Paste the $METO token contract address there.
$METO Contract Address: 0xa78775bba7a542F291e5ef7f13C6204E704A90Ba

11. After you paste the contract address you will see the $METO token there and “Import” button next to it. Click on “Import”.

12. Read the “Notice” first, make sure you understand it and then click on “I understand”. You will see the “Import” button light up. Click on it.

13. In the BUSD field (first arrow), you can type in how much $METO in $BUSD you are willing to buy. The METO field (second arrow) will automatically display that amount in $METO (the website will automatically calculate everything based on the prices at the time of transaction).

For example, if you would like to buy $METO worth of 100 $BUSD and the price is $0.0075 per $METO, then when you enter 100 in BUSD field (first arrow), then this number: 13333.33 ($METO) will show up in the METO field (second arrow).

14. After you are okay with the amount that’s shown and its price then click on “SWAP” button that will light up.

15. A new pop-up window will show up summarizing the transaction. Click on “Confirm Swap” and confirm the transaction on your wallet.

16. Congratulations! You are now one of the owners of the Metafluence ecosystem’s native currency!

Additional important notes:
  1. This article is published for informational purposes on how to buy $METO on PancakeSwap. We will list $METO on January 24th at 3 PM UTC and you will be able to purchase it only starting from that exact time and onwards.
  2. We do not take any responsibility in case you lose money due to any reasons. You take the full responsibility while going through each step and completing the transaction.
  3. Anyone can just select the slippage tolerance they want to use. And the amount of slippage that they have depends on how much they are buying/selling and how much liquidity there is in the pool.
  4. If you do not see $METO in your wallet, you will need to manually import the token. Please see the information below for details:

Contract address: 0xa78775bba7a542F291e5ef7f13C6204E704A90Ba

Name: Metafluence

Symbol: $METO

Decimals: 18

BSCPad dedicated article on how to participate in IDO https://bscpad.medium.com/guide-how-to-participate-in-the-idos-on-bscpad-c441a207fb70

BSCPad (https://t.me/Bscpannouncements/773)

MetaVPad (https://t.me/metavpadann/188)

NFTLaunch (https://t.me/NFTLaunchann/109)

To learn more about Metafluence, click here

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AT LAUNCH, METAFLUENCE WILL GUARANTEE LAND PLOTS TO ITS MOST LOYAL COMMUNITY MEMBERS

Metafluence team is very excited about its upcoming launch (Jan 24th, 3PM UTC PancakeSwap Listing), and to thank our community, we will GUARANTEE a Land Plot to first 5000 people who acquire at least 10,000 $METO on PancakeSwap (till Jan 25th, 11:59PM UTC) and hold for at least 45 days without selling. Those who will be eligible for a Land Plot will also get a chance to win a Metahut (only 20 available). The exact terms are as follows:

  • Purchase 10,000+ $METO on PancakeSwap (till Jan 25th, 11:59PM UTC) and hold for at least 45 days
  • Be among the first 5000 people to purchase on PancakeSwap and get a GUARANTEED LAND PLOT
  • Also get a random chance to win a METAHUT (ONLY 20 AVAILABLE)
  • Fill out this form right after your purchase of the 10,000+ $METO on PancakeSwap, so we can track your $METO holding

Benefits of Owning a Metahut or a Land Plot

  • Monetize your social media influence via Metahut rooms such as Shopping, NFT, or Event Room
  • Host events, engage with your audience, friends and brands
  • Create, showcase and trade NFTs
  • Design your Metahut to provide unique experiences for your guests
  • Participate in the governance of the Metafluence city

More About Metahuts and Land Plots

Influencer homes (Metahuts) and Land plots are the main architectural elements of the city and will serve as personalized spaces in the metaverse. Owning Metahuts or Land plots will provide benefits including discounts, rewards in form of NFTs or voting power within the ecosystem. While both, Metahuts and Land plots provide certain benefits, Metahuts are very limited in comparison and offer more value. Owners of the Land plots will be able to upgrade the plots to Metahuts over the time.

Metahuts are metaverse homes consisting of multi-purpose virtual rooms: Event Room, NFT Room, Shopping Room, and others. In terms of the features, Metahuts will have more or less rooms based on influencers’ SM audience size, however, any Metahut features or assets, including the rooms can be obtained with an additional expense or upgrades. The rooms are personalized spaces within Metahuts, and they will allow influencers to better monetize their SM influence, engage closely with their audience and brands in the Metafluence ecosystem. The Metahut rooms are as distinct as follows:

NFT Room will allow influencers to showcase or sell NFTs that they created or own.

Event Room will allow influencers to hold public, private or premium events with their audience. In-room events can be held in collaboration with other influencers.

Shopping Room is a special place where hosts can set up their own marketplace for digital and physical products and collaborate with brands through sponsorships.

Game Room will allow influencers to display their game collection, make recommendations, and sell certain games through affiliate partnerships. Visitors will be able to see and download the games from the official sources.

Crypto Room will allow influencers to display and support their favorite crypto projects.

Custom Room is a solution (usually for bigger influencers or celebrities) per request and this type of rooms can be constructed by the Metafluence team.

At the early stages, a limited number of Metahuts and Land plots will be granted to influencers and early adopters, and this campaign specifically aims to onboard our most loyal community members.

We have a tremendous community of 250k+ people across all of our channels, and once again, we would like to express our immense gratitude towards our community and wish you all the best!

ABOUT METAFLUENCE

Metafluence enables influencers to monetize their social media power and creativity in the Metaverse. As social media (SM) is transitioning to the metaverse, our vision is to build an influencer-centric ecosystem in the metaverse where influencers, their audiences, and brands are easily engaged in transparent and incentivized relations. We are on a mission to convert SM Influencers into metaverse entrepreneurs (Metapreneurs) through our influence-to-earn Metafluence platform. Our solutions for influencers automatically address the brand and audience challenges, enabling all the parties to thrive in Web 3.0.

To learn more about Metafluence, click here

Join Our Community:

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Metafluence is Listing in MEXC !

Metafluence has just announced that the $METO token will be listed on MEXC exchange on 24 Jan 02.45PM UTC.

Metafluence, the metaverse designed specifically for influencers, announced their upcoming IDO launch on BlueZilla Network that will take place on 24th of January. Metafluence will be the first “incubated by BlueZilla” project to launch on BlueZilla’s brand-new MetaVPad, which is designed specifically for metaverse related projects’ funding. This successful funding round will allow Metafluence to continue developing its ambitious plans to ensure maximum success and performance for influencers entering the metaverse.

Metafluence has already seen traditional influencers, some of the biggest crypto enthusiasts, and blockchain KOLs announcing their involvement or plans to join the Metafluence metaverse. Influencers such as Moon Carl and Evan Luthra are amongst the plethora of other hot influencers who are already showing interest and joining this exciting project.

In previous funding rounds, Metafluence received funding from noteworthy strategic crypto-focused VCs, including: Sheesha Finance, Master Ventures, PATO Entertainment, DCI Capital, CRT Capital, Girnas Capital, Interstellar Ventures, Digerati, Zephyrus Capital, Viet Unicorn, Kommunitas, GTS Ventures, Evan Luthra, 2A Ventures, NFTb, Pack Capital, CryptoPushka, WhiteList Ventures, Blockchain Invest Capital, RIF Capital, Labs Group, AB Ventures, OIG Capital, Decubate, DigiCorp Labs, and Crypto Pioneers.

After the successful IDO, all eyes will turn to the Metafluence development team to watch how they turn the vision of Metafluence into a thriving reality in Metaverse that will empower influencers.

About Metafluence

Metafluence enables influencers to monetize their social media power and creativity in the Metaverse. As social media (SM) is transitioning to the metaverse, our vision is to build an influencer-centric ecosystem in the metaverse where influencers, their audiences, and brands are easily engaged in transparent and incentivized relations. We are on a mission to convert SM Influencers into metaverse entrepreneurs (Metapreneurs) through our influence-to-earn Metafluence platform. Our solutions for influencers automatically address the brand and audience challenges, enabling all the parties to thrive in Web 3.0.

Join Our Community:

Telegram

Telegram Announcements

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Twitter

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Metaverse, Blockchain & Social Media – New Social Identities

Influencer marketing is on track to account for more than 80% of all ad spend in the next five years, making it quite literally the hottest thing since sliced bread. At the same time, metaverses and decentralized social media channels are springing up, backed by some of the biggest companies the world has ever seen – even Facebook is joining the game. The time has come for these two industry trends to merge, and when the merge begins, there’s incredible potential for influencers and blockchain-powered platforms to conquer the digital space.

Keepface – Powering the World of Influencers

Nobody knows the world of influencer marketing quite like Keepface. Keepface currently has more than 550,000 influencers on its books, unlocking access to more than 1.4 billion eyeballs. Some of the biggest companies in the world have already taken advantage of this impressive portfolio, with names like Oral-B, Lays, McDonald’s, Danone, and Pepsi cashing in on that potential.

The key to success with an influencer marketing strategy is to use a data-driven platform. Picking the right influencer for the job is the hardest part of influencer marketing, but Keepface allows you to eliminate all the guesswork, leaving brands and projects with the best influencers to push their products.

The same goes for influencers. Keepface matches you with brands that are after audiences identical to yours. This takes out the fear of content not being in alignment with the brand, allowing you to do what you do best – create high-quality, high-converting content that your audience loves.

What is the Metaverse?

The Metaverse is a digital realm for the uninitiated, where people can become anybody or anything they want. It’s a digital landscape that lives on a blockchain. Think of the Metaverse like a videogame. There are already a few in existence, but hundreds more are in development and are launching every day. Metaverses allow you to play games, interact with other players, buy and sell digital land, collect NFTs, and become anyone you want.

This means a fantastic opportunity for influencers to start exploring the Metaverse. Many Metaverses allow players to deck out their characters using NFTs from collections or specific NFTs from that metaverse. A great example of this is Decentraland. You can kit out your character with unique clothing items and even win exclusive clothing items from in-game events. When Atari launched its casino in Decentraland, you could claim exclusive Atari t-shirt NFTs.

Perhaps you want to become a land baron; that’s possible too. You can buy digital plots of land and build whatever you want on them. Maybe you want to build a bar, a maze, a casino, or even a park where you can hang out with your friends. Whatever you dream, you can make it a reality. Heck, you can even buy land, throw up billboards and rent out the space just like you would in the real world.

Where do influencers fit into the Metaverse? It’s pretty simple. Metaverses are still incredibly young, which means they need to raise awareness. NFTs can sell for tens of thousands of dollars, so there’s big money in the Metaverses. Every new user and player that signs up could bring in a small fortune to the project behind the Metaverse. Competition is relatively low from an influencer point of view, as the Metaverse world is still so young. That means that getting into Metaverse influencer marketing now is the most lucrative avenue you can pursue!

Meet Metafluence – The Influencer-Centric City in the Metaverse!

Metafluence, a subsidiary of Keepface, is laser-focused on helping influencers break into the Metaverse scene. We bridge the gap between traditional influencer marketing and the Metaverse, tearing down those scary barriers and helping you get into the action. Influencers often face challenges like a shortage in data-driven solutions, fraudulent social media activities, and payment issues. So, we at Metafluence heavily believe in the power of blockchain technology to resolve these issues. We’ve created a safe world where influencers and brands can interact and benefit one another with all records immutably recorded and stored on the blockchain.

The goal of Metafluence is to empower influencers towards monetizing their influence while exposing brands to the world of blockchain and Metaverse. Influencers and brands can partake in real-time discussions, secure payments safely using escrow services, and track results in real-time that are immutably stored on the blockchain. Using the native $METO token, both influencers and brands can feel safe when teaming up in Metafluence, one of the first blockchain and Metaverse-focused influencer marketing agencies.

Metafluence is more than just another agency where you can sign up as an influencer. It’s a full-blown metaverse that allows you to interact with brands in a whole new way. This allows you to sell yourself, your identity, and your audience on a whole new level, squeezing even more juice from your social following than ever before. Metafluence is the tool you NEED to take your influencer marketing efforts to the next level in the blockchain and Metaverse world.

When you join Metafluence, you can take full advantage of all the tools and features. These include:

·  Metahuts

·  Metaclans

·  Metarooms

·  Events

These tools allow you to have a safe space in the Metaverse to call your own and allow you to showcase your talent, following, and reach. Micro-influencers can use Metaclans to team up with other influencers to bid on projects that are slightly beyond their reach, allowing them to continue growing and evolving in the influencer marketing world. Metarooms allow influencers in the Metaverse to showcase and trade their own NFTs, which is a world first!

We will have a special education program for influencers and brands to explore the potential of Metafluence, and we are planning to onboard thousands of metaverse curious influencers in the coming months.

Are you ready to take the plunge and join the Metaverse? It’s still a young niche, and there’s a lot of leverage that you can provide to the biggest metaverse and blockchain projects, allowing you to supercharge your earning potential.

All it takes is a click.

Are you in?

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How to Choose the Right Influencer for Your Brand: Promoting Your Clinic

You have just opened your own clinic. You have it in the right location, close to your target audience. You have the equipment and the right staff. You will surely feel confident that it will succeed because you have many years of experience as a medical professional. However, you will still need a marketing plan. Even the biggest and the best hospitals and clinics require marketing.

There can be so many approaches. You can advertise in the local newspapers, medical directories, and journals. Don’t ignore digital marketing, especially social media, because this is giving better returns in many ways in recent times. Social media marketing can be very important for the success of your clinic. Here are some key business and marketing tips that can show you how to use Instagram to make it work.

What Kinds of Instagram Influencers Are There?

Influencers in Instagram

Influencer marketing is very effective. In 2020 alone, it has grown by an impressive 57%. This is why it is critical that you work with the right influencers.

Instagram influencers can be divided into two groups:

  1. By the number of followers
  2. By content type
  • Those having more than 200,000 followers are Macro influencers.
  • 25,000 to 200,000 followers are Power influencers.
  • Those with less than 25,000 followers are Micro influencers.

Macro or mega influencers are usually the celebrities. These people are very much active and highly visible on social media. They also generate a lot of engagement. The Power influencers are just a little behind. Many of them are well-known professionals, thought leaders, and television personalities. Micro or nano influencers offer a narrower reach, but the engagement is often high.

Consider the content type when you want to appeal to a niche audience. For example, you may want to leverage credible Instagram profiles to reach out to photographers, chefs, models, gamers, etc.

How much should you spend on an influencer? There is no specific rule about this. But the generally accepted formula is 100$ for 10,000 followers. So, if your influencer has 100,000 Instagram followers, you may have to make a payment of 1000$.

How to Find the Right Instagram Influencers for Your Brand?

Searching for influencers through a laptop

There are two reasons why the number of followers is important.

  1. You can calculate the fee for sharing content about your clinic.
  2. You can also calculate the avg. engagement rate for the posts.

When you work with influencers on Instagram, you are depending on their ability to say a good word about your business, which will reach a large section of the population because they have many followers. But you also want good engagement because this is where influencer marketing will give you the edge over traditional marketing. This engagement will come when they comment on the post, like it, and visit your profile.

Here’s a way of calculating the engagement rate:

  • Add all forms of engagement on the post – likes, comments, shares.
  • Divide the total/by the total number of followers
  • Multiply by 100

On average, the engagement rate in 2% for each post. If it is anything lower, then you are not working with the right influencer. Find a new person for your social media business marketing.

Influencer Metrics

Influence coefficients in Instagram

The number of followers should be the main consideration while selecting an influencer. It is generally believed that the influencers who can give you the best results are those with the maximum number of followers. However, this is not always right.

Let us take an example to understand this better. Let us assume that you run a clinic for Botox treatments. You find two influencers – 

  1. Someone with more than 50k followers. Most of the Instagram followers are teenagers.
  2. An influencer who only has 15k followers but 80% of them are in their 30s or 40s and most of them are females.

If you just look at the number of followers, then you will end up targeting the wrong market segment. When you select the right influencer (the second option), your overall reach may be less, but you will still reach out to the right market. So, when selecting the influencer, you should focus on more than just the numbers.

Figure out the Relevance with the Influencer’s Niche

The magic pill how to find influences people

Best, try to find influencers who have some relevance with your industry. It is going to be very beneficial for you if you can find such people. For example, if you are offering Botox treatments in your clinic, try to find Instagram influencers who have already opened up about getting Botox treatment. Luckily, you will find many of them like Cindy Crawford, Gwyneth Paltrow, Kim Kardashian, Nicki Minaj, Britney Spears, Nicole Kidman, Vanessa Williams, and Brooke Shields.

They would all be right influencers for your clinic. Try to find out whether any of these celebs or others like them are looking to collaborate. They won’t have to go overboard selling your business. All they need to do is just say that Botox treatment is very effective and safe. One simple statement can go miles in giving your customers the confidence they need.

You can also approach local beauty influencers, those who are active on Instagram and have a decent number of followers.

While selecting the influencer, always narrow down the specific category. For example, those who have opted for the Botox treatment will always give you better results than just random beauty influencers.

Analyze the Influencer’s Previous Marketing Campaigns

The Correct Analysis of Marketing Campaigns

There are two more considerations:

  1. Analyze the influencer’s previous marketing campaigns.
  2. Make sure that you avoid the Influencers that are walking advertisements. There has to be credibility. Otherwise, the message is going to be lost. It simply won’t be effective.

Never analyze just a single campaign. Always check several marketing campaigns and collaborations of an influencer. Avoid people who have endorsed or promoted the business of your competitors. You can be in trouble if you don’t look at these details. If your followers find this out, then you and your brand won’t appear authentic.

Also, avoid the influencers who would recommend brands too often. You will find influencers who promote several brands in a month. Their profiles have already become oversaturated. The audience is sure to get confused about what to follow. They won’t buy.

Also, remember, when you collaborate with an influencer, you are essentially tapping into the person’s reputation. So a bad reputation is also going to rub off on you.

Choose the right influencer for your brand to reap the full advantage of influencer marketing. Look at the numbers but also give audience engagement and other key factors the importance they deserve.

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How to Make Your Influencer Marketing Campaign Successful During the Holiday Season

We have said goodbye to Black Friday and Cyber Monday. They are not long gone, yet they opened the way for the upcoming Holiday season. Yes! If we take Christmas and New Year into account December may be the best time for influencer marketing campaigns. Despite the fact Covid-19 pushed us into our homes, still when we scroll through our social media feeds Christmas vibes surround us with its thrilling beauty. Not excited? What about if we say that your Christmas Influencer Campaign is already wrapped up, with a bow on top! In order to make our customers comfortable we’re making it simple for you. We’ll manage everything, so you can focus on having your biggest Christmas ever.

Psst! We have something for you

How-to-Make-Your-Influencer-Marketing-Campaign-Successful-During-the-Holiday-Season
Holiday season has knocked upon our door. Several brands took this opportunity and have already started to plan ways to leverage their businesses. To attract customers attention with product promotions, discounts, seasonal promotions, deals is just part of the job. As we know it is not that easy to affect the purchasing decisions of others. At least not without an insight on the matter. When you, as a brand, think that you’ve stepped into a hard path influencers walk onto the stage and save the day.

A Social media influencer or influencer marketing terms are far from being buzzwords. Right now almost every brand is aware of the fact that those right influencers are the ones who can reach their target audience, build trust, and drive engagement. Just to make it clear, meeting brands and audiences demands is not an easy process and clearly doesn’t happen overnight. Finding the right influencers to work with for your Christmas campaign can be as hard as giving the perfect present for your loved ones. 

 

Word of Mouth is a Campaign Saver

How-to-Make-Your-Influencer-Marketing-Campaign-Successful-During-the-Holiday-Season
Wasting your precious time and money on a marketing campaign which is doomed to fail is just sad. Make sure you fully analyze and determine the influencers that are best for this campaign is worth the time and effort. It can be easy to fall back on simply looking at the number of followers an influencer has. But this is a poor way to judge whether someone will be a good fit for your campaign. The right influencer creates original and engaging content. Their authority over the matter and relationship with their audience make it possible for them to affect the purchasing decisions of others.

 

 

We all may agree that during holidays, especially Christmas, marketing is mainly driven orally. A huge chunk of consumers trust recommendations from friends and strangers over other marketing channels, so it’s clear the big opportunity this Christmas lies in word of mouth marketing. One of the key points to make your campaign successful is to boost influencers’ holiday contents across channels. Instagram is beyond successful, we agree, but it doesn’t mean that everybody is a fan of it.

 

 

Fake Social Activity Trend

How-to-Make-Your-Influencer-Marketing-Campaign-Successful-During-the-Holiday-Season
In all sincerity, we are obligated to tell you the truth. Without professional help it is almost impossible to find and hire the right influencer. Having way more followers than an actual capacity of an influencer is an ordinary situation now. More specifically fake social activity and fraud make it really hard to run an effective influencer marketing campaign. Yes, almost every influencer is active across so many social networks and yes, they also generate so much content but yet it’s not enough. However the assessment of influencers – their authenticity, audience, effectiveness and engagement, is hardly possible. 

 

 

Keepface is Here for You

How-to-Make-Your-Influencer-Marketing-Campaign-Successful-During-the-Holiday-Season
You need professionals who will always provide the entire picture. And here we make our debut for your brand. As an influencer marketing software, Keepface focuses on finding the right influencer for your brand with any niche and audience. With the access of over 350K influencers & content creators, you can find the perfect match for your business. Keepface is an automated platform for brands to reach the most relevant influencers, communicate with them, and manage campaigns using real-time analytics. 

Keepface influencer marketing software helps you identify, recruit, and negotiate with influencers in one platform. You can find influencers with any audience and engagement rates in Keepface database with spending less time. Filter influencers by category, country, engagement rate, followers, gender, budget as well as analyze their key metrics to find the best-fitting influencers for your campaigns. You also get an in-depth analysis of influencers’ social profiles, performance data, and audience. After finding the right influencer, your Christmas campaign is good to go. Keepface tracks metrics like reach, engagement and we ensure you that there is nobody who could direct your investments more effectively.

 

 

Countdown to Christmas

How-to-Make-Your-Influencer-Marketing-Campaign-Successful-During-the-Holiday-Season
Let’s say, you are almost ready to launch your Christmas campaign but using the same traditional image posts haven’t worn out yet? How about creating short videos or short films, don’t be timid. Let your imagination run wild, certainly doing something out of the ordinary can help your brand stand out from the ocean of holiday campaign posts and brand promotions. 

 

Engaging your audience on a deeper level is the best way to create a truly unique campaign. If you want to capture your customers attention and get more meaningful engagement with them, you need to start advertising with them, rather than advertise at them. Show your customers that what you are trying to get in this influencer marketing campaign doesn’t base on simple holiday purchases. You are selling them an experience, not just a product. 

 

At last we would like to reveal one more secret. Oh, these magical, ravishing holidays. We wish they never end but as every beautiful thing you are also doom to end. First Christmas then New Year. Yet how about extending your marketing campaign beyond Christmas Day? Many customers expect lower prices beyond the holidays, so they would be delighted to continue their holiday shopping even after the holiday season. So here we all could say, after having the great influencer marketing you can cross one out from your New Year resolutions. 

Ready to kick some goals this holiday season? 

Get to work! 

May your campaigns be merry and bright!

 

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Metafluence Partners with DCI

We are proud to announce our latest strategic partner — Dutch Crypto Investors (DCI), the leading venture capital firm that focuses on Metaverse, Gaming and DeFi sectors. DCI is a community of people who believe in the power and potential of blockchain-based projects.

This strategic partnership with DCI aims to assist Metafluence with capital investment and extensive marketing. Since we share a common vision with the DCI team, we are convinced that our partnership will deliver a great value to both companies. Through this strategic partnership, we can tap into each other’s networks for greater success in developing innovative and revolutionary products. This unique partnership will leverage the power of blockchain and digital assets by empowering influencers in the metaverse movement.

As Metafluence, we are delighted about this partnership with DCI and we believe that this collaboration will help us to achieve the next milestones together!

About DCI

Dutch Crypto Investors is a venture capital firm that invests in startups in the Metaverse, DeFi and Gaming sectors. DCI’s goal is to educate, inspire and promote crypto and blockchain enthusiasts. DCI provides initial funding, marketing and strategic partnerships to help start-ups in this emerging field. In addition, DCI’s funding to over 300 blockchain start-ups and onboarding of investors across Europe, SEA & Turkey has helped to spread the awareness about the emerging Web 3.0. By developing promising networks globally, the organization helps to sustain the blockchain industry.

To learn more about DCI click here

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About Metafluence

Metafluence enables influencers to monetize their social media power and creativity in the Metaverse. As social media (SM) is transitioning to the metaverse, our vision is to build an influencer-centric ecosystem in the metaverse where influencers, their audiences, and brands are easily engaged in transparent and incentivized relations. We are on a mission to convert SM Influencers into metaverse entrepreneurs (Metapreneurs) through our influence-to-earn Metafluence platform. Our solutions for influencers automatically address the brand and audience challenges, enabling all the parties to thrive in Web 3.0.

To learn more about Metafluence click here

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Metafluence Partners with Decubate

We are thrilled to announce our strategic partnership with Decubate, the leading pre-launch destination for Web 3.0 projects. Decubate provides technology, capital, and marketing support to projects before they hit the launchpad. Metafulence will utilize Decubate’s Assured Token Vesting (ATV) product to deliver a highly intuitive vesting experience to our investors.

A major pain point for both projects and investors is token distribution and management. Projects typically conduct token sales across multiple launchpads with various vesting and emissions strategies per sale type. This complexity causes investor confusion and FUD about token distribution which can lead to reputational damage to the project and an increase in sell pressure.

Decubate ATV will allow us to deliver a superior investor experience for Metafluence backers, team members and $METO sale participants. Investors will be able to view their total token allocation, monitor their vesting schedule, and claim available tokens, all from one place. ATV will allow Metafluence to hold a certain amount of tokens aside for some period of time for our investors, team, partners, advisors, and others who are contributing to the development of our project. It ensures that our team, partners and advisors have a financial interest in continuing to improve our ecosystem in the metaverse. Decubate ATV will also power Metafluence’s token distribution’s stability and viability to investors which will prevent damaging our tokenomics and $METO price stability.

We’re excited to implement Decubate ATV to foster an enhanced ecosystem with stable token distribution.

About Decubate

Decubate is the leading pre-launch destination for web3 projects. They provide technology, capital, and marketing support that projects need to complete a successful token launch.

Investor Products

Inspire investor confidence and retention with our industry-leading Vesting and Staking products.

Marketing Support

Increase project awareness and traction before token launch with our Influencer and Investor communities.

Growth Capital

Raise funds from a dedicated community of diamond-handed investors.

Start your launch token launch mission with Decubate

Join Decubate’s Community

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About Metafluence

Metafluence enables influencers to monetize their social media power and creativity in the Metaverse. As social media (SM) is transitioning to the metaverse, our vision is to build an influencer-centric ecosystem in the metaverse where influencers, their audiences, and brands are easily engaged in transparent and incentivized relations. We are on a mission to convert SM Influencers into metaverse entrepreneurs (Metapreneurs) through our influence-to-earn Metafluence platform. Our solutions for influencers automatically address the brand and audience challenges, enabling all the parties to thrive in Web 3.0.

To learn more about Metafluence click here

Join Our Community

Telegram

Twitter

LinkedIn

Reddit

Medium

Discord

YouTube

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Facebook

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