Who are Saudi Arabia travel influencers? Saudi Arabia travel influencers are content creators based in or focused on Saudi Arabia who produce travel, tourism, and destination content across Instagram, Snapchat, TikTok, and YouTube. They range from micro-creators (10K-100K followers) covering regional destinations to macro-creators with 200K+ audiences showcasing Vision 2030 tourism projects, Red Sea resorts, and cultural heritage sites.
Saudi Arabia’s tourism sector is one of the fastest-growing in the world. The Kingdom surpassed its initial Vision 2030 goal of 100 million annual visitors ahead of schedule and has since raised the target to 150 million. Travel influencer campaigns are at the center of that push, with the Saudi Tourism Authority actively building partnerships with verified content creators.
- Saudi Arabia’s Tourism Boom and the Influencer Opportunity
- The Keepface List: 25 Verified Saudi Travel Influencers
- Platform Breakdown: Where Saudi Travel Content Performs
- Influencer Tiers: Micro, Macro, and What to Expect
- Campaign Costs for Saudi Arabia Travel Influencers
- How to Run a Saudi Arabia Travel Influencer Campaign
- The Keepface Approach for Saudi Arabia Campaigns
- Key Takeaways
- FAQ
Saudi Arabia’s Tourism Boom and the Influencer Opportunity
Quick answer: Saudi Arabia surpassed 100 million visitors per year ahead of its 2030 target and has set a new goal of 150 million. Tourism is now a core GDP pillar under Vision 2030, creating sustained demand for travel content creators.
Saudi Arabia was largely closed to leisure tourism until 2019. The transformation since then has been dramatic. Key milestones shaping the influencer opportunity:
- Visitor target raised: Initial Vision 2030 goal of 100 million visitors exceeded ahead of schedule; new target is 150 million annual visitors by 2030
- New airline connectivity: Riyadh Air launched commercial flights in October 2025, targeting over 100 destinations by 2030
- Infrastructure scale: 300,000+ new hotel rooms under development by 2030
- Red Sea Global: New premium tourism destination targeting international visitors with luxury eco-resorts
- King Salman International Airport: Under development in Riyadh to handle increased flight volume
The Saudi Tourism Authority is building a comprehensive influencer database specifically for global promotional campaigns. That is a government-level commitment to creator marketing, not just a trend. Brands in hospitality, airlines, lifestyle, and consumer goods targeting the Saudi market or Saudi outbound tourists have a narrow window to establish creator relationships before competition intensifies.
The Keepface List: 25 Verified Saudi Travel Influencers
Quick answer: Keepface’s verified list of 25 Saudi Arabia travel influencers averages 4.75% engagement, 48% response rate, and 6-hour average response time. Outreach costs $0.75 per creator.
This list was built from verified platform data on Keepface, not scraped estimates. Every metric below comes from real campaign interactions:
| Creator | Followers | ER | Response Rate | Rating |
|---|---|---|---|---|
| Saaatoh | 202K | 2.25% | 21% | 5.0★ |
| Kace | 42.1K | 0.14% | 40% | 4.5★ |
| Dhafer Alshehri | 26.4K | 2.30% | 39% | 4.8★ |
| Ayesha | 23.9K | 3.46% | 39% | 4.6★ |
| المسافر السعودي | 17K | 0.45% | 51% | 4.9★ |
| Heba Al-alkami | 6.1K | 1.06% | 32% | 4.8★ |
Full list of all 25 creators is accessible at keepface.com – Saudi Arabia travel influencer list.
The list ratings reflect actual campaign experience ratings left by brands who have worked with each creator. A 4.8-star rating on Keepface means multiple brands have rated the creator’s response quality, content quality, and campaign reliability – not just follower count.
Platform Breakdown: Where Saudi Travel Content Performs
Quick answer: Instagram is the primary content platform for Saudi travel creators. Snapchat is the dominant daily usage platform in the Kingdom, while TikTok is growing fast for short-form travel content.
Saudi Arabia has one of the highest Snapchat penetration rates in the world. For travel campaigns, the platform mix matters:
| Platform | Role in Saudi Travel | Best Format | Notes |
|---|---|---|---|
| Primary content platform | Carousels, Reels | Highest discovery for destination content | |
| Snapchat | Highest daily usage in Saudi | Stories, Spotlight | Dominant platform by daily active users in KSA |
| TikTok | Fast-growing travel niche | Short vlogs, destination highlights | Strong for under-35 Saudi audiences |
| YouTube | Long-form destination reviews | Full travel vlogs (10-20 min) | Best for international brands explaining Saudi destinations |
For brands running international campaigns that target Saudi outbound tourists or promote Saudi destinations to global audiences, Instagram remains the highest-impact channel. For brands targeting domestic Saudi audiences, Snapchat reach is essential.
Influencer Tiers: Micro, Macro, and What to Expect
Quick answer: The Keepface Saudi travel list is 48% micro-influencers and 36% macro-influencers. Micro-influencers on the list show strong response rates (39-51%) and high campaign ratings.
The tier mix on this list is well-suited for a performance-focused campaign. Macro-influencers like Saaatoh (202K followers) provide reach, while micro-creators like Ayesha (23.9K, 3.46% ER) and Dhafer Alshehri (26.4K, 2.30% ER) provide higher engagement density at lower cost.
One standout: المسافر السعودي (17K followers) shows a 51% response rate and 4.9-star rating. That combination – small audience, high response rate, excellent track record – is exactly the type of creator that delivers consistent campaign results. Lower reach means lower reach fee; high response rate means reliable execution.
Campaign Costs for Saudi Arabia Travel Influencers
Quick answer: Saudi travel influencers charge $200-$2,000+ per Instagram post depending on tier. Keepface outreach costs $0.75 per creator, and the 48% response rate means roughly 12 of 25 outreaches will respond.
| Tier | Followers | Est. Cost/Post (Instagram) | Typical ER |
|---|---|---|---|
| Nano | 1K-10K | $50-$200 | 4-7% |
| Micro | 10K-100K | $200-$1,500 | 2-4% |
| Macro | 100K-1M | $1,500-$8,000 | 1-3% |
Outreach budget for all 25 creators on the Keepface list: $18.75 (25 x $0.75). At 48% response rate, expect approximately 12 responses. Negotiate fees directly with those 12 and build your campaign from the ones whose content, pricing, and audience match your brand.
Start your Saudi Arabia travel campaign on Keepface – reach all 25 creators for under $19.
How to Run a Saudi Arabia Travel Influencer Campaign
Quick answer: Start with the Keepface verified list, outreach to all creators, shortlist based on response quality, brief on campaign goals, and track results by platform and content type.
- Define the campaign goal: Destination awareness (use macro for reach), booking conversions (use micro for trust), or brand partnership with the Saudi Tourism Authority’s travel narrative.
- Filter by platform: If you need Snapchat reach for domestic Saudi audiences, filter for creators active on Snap. For international audiences, Instagram Reels perform best.
- Outreach via Keepface: Contact all 25 verified creators at once for a flat $18.75. Response rates on this list average 48% – that is 12 creators ready to discuss terms within 6 hours on average.
- Brief on Vision 2030 context: Saudi audiences respond well to content that frames tourism through the Vision 2030 narrative – new destinations, cultural openness, and economic modernization. Brief creators on this context, not just the campaign deliverables.
- Content format guidance: Carousels for Instagram (higher save rates), Reels for reach, Stories for day-in-the-life authenticity. Arabic captions with English subtitles reach both domestic and international audiences.
- Track and optimize: Measure engagement rate by content type, not just total reach. A 4.75% ER on a 30K-follower travel creator is more valuable than a 0.5% ER on a 300K account.
The Keepface Approach for Saudi Arabia Campaigns
Quick answer: Keepface provides a verified list of 25 Saudi Arabia travel influencers with real engagement data, response rates, and creator ratings – accessed for $0.75 per outreach with no monthly subscription.
Most influencer platforms show you a database of creators with follower counts and estimated engagement rates derived from public data. Keepface shows you verified data from real campaign interactions: the response rate from actual outreach attempts, the ratings from brands who have worked with each creator, and the average response time when contacted.
For Saudi Arabia travel campaigns specifically, response rates matter. Saudi travel content creators often receive high volumes of collab requests during peak tourism seasons (October-March for mild weather, Ramadan for cultural content). A creator with a 51% response rate on Keepface means they actually responded to more than half of outreach attempts logged on the platform.
With 2,000,000+ verified creators across all categories and countries, and 6,000+ brands already running campaigns on the platform, Keepface gives you verified access to the Saudi Arabia travel niche without the guesswork. Explore the full Saudi Arabia influencer directory on Keepface.
Key Takeaways
- 4.75% average engagement rate across the Keepface verified Saudi Arabia travel influencer list – above the macro-influencer average of 1-2%
- 48% response rate means roughly 12 of 25 creators will respond to outreach within 6 hours on average
- Tier mix of 48% micro and 36% macro makes this list well-suited for a hybrid strategy combining awareness and conversion
- Vision 2030 context: Saudi Arabia has surpassed its 100M visitor target; the new target is 150M, driving sustained demand for travel content partnerships
- Platform reality: Instagram for international reach, Snapchat for domestic Saudi audiences, TikTok for under-35 segments
- Campaign outreach cost: $18.75 to contact all 25 verified creators via Keepface at $0.75 per outreach
- Highest-rated creator: Saaatoh (202K, 5.0 stars) for macro reach; المسافر السعودي (17K, 4.9 stars, 51% response) for micro engagement
FAQ
Who are the top travel influencers in Saudi Arabia?
The top verified Saudi Arabia travel influencers on Keepface include Saaatoh (202K followers, 5.0 stars), Dhafer Alshehri (26.4K, 4.8 stars), Ayesha (23.9K, 4.6 stars), and المسافر السعودي (17K, 4.9 stars). Rankings are based on verified campaign ratings from brands who have worked with each creator, not just follower counts.
How much do Saudi Arabia travel influencers charge?
Saudi Arabia travel influencer fees range from $50-$200 per post for nano-creators (under 10K followers) to $1,500-$8,000 for macro-creators (100K-1M followers). Rates vary by platform and content type: Instagram Reels command premium rates, Snapchat Stories are typically lower. Negotiate directly after outreach via Keepface at $0.75 per contact.
Which platform is best for Saudi Arabia travel influencer campaigns?
For international destination promotion targeting Saudi outbound tourists or global visitors, Instagram delivers the highest organic reach and saves. For campaigns targeting domestic Saudi audiences, Snapchat is essential – it has one of the highest penetration rates in the world in Saudi Arabia. TikTok is growing for under-35 segments.
How do I find verified travel influencers in Saudi Arabia?
The most reliable method is using a platform with verified engagement data. Keepface provides a curated list of 25 Saudi Arabia travel influencers with real response rates, engagement metrics, and campaign ratings. You can contact all 25 for $18.75 total via the pay-per-outreach model. Avoid platforms that only show scraped public metrics without campaign-verified data.
Is influencer marketing effective for travel campaigns in Saudi Arabia?
Yes, particularly given the Vision 2030 context. Saudi Arabia’s tourism sector is growing rapidly – from 16 million visitors in 2019 to over 100 million before the 2030 target. The Saudi Tourism Authority is actively partnering with influencers for global promotion campaigns. For brands in hospitality, airlines, and lifestyle targeting the Saudi market, influencer partnerships are one of the most cost-efficient reach channels in the MENA region.
Conclusion
Saudi Arabia’s travel influencer market is expanding alongside the Kingdom’s tourism ambitions. With 4.75% average engagement, 48% response rates, and a tier mix covering both micro and macro creators, the Keepface verified list of 25 Saudi Arabia travel influencers is a practical starting point for any brand entering this market.
The Vision 2030 timeline creates urgency. As the Kingdom opens new destinations, adds airline routes, and builds 300,000+ new hotel rooms by 2030, competition for established travel creator relationships will increase. Early partnerships with verified, high-rated creators at current market rates represent real value.
Keepface has 2,000,000+ verified creators across all categories and markets, trusted by 6,000+ brands, with AI-powered matching to connect you with the right Saudi Arabia travel influencers for your campaign. Access the Saudi Arabia travel influencer list on Keepface – pay per outreach, no subscription required.
