Volume 1 · Issue Jun 2026
Guides
Editor's pick
Workflow · Jun 2026 · 14 min read
Strategia completă pentru o campanie cu creatori de 12 zile
From shortlist to wrap report. The exact checklist marketing teams use on Keepface, broken into 6 phases with templates you can copy.
Read the playbookCum să alegi mixul optim de creatori pe 3 niveluri
Why a nano-micro-mid blend usually beats a single macro creator at the same budget, and how to pick the ratio.
Cum să scrii un brief pe care creatorii îl finalizează cu drag
The 7 sections every brief needs, in the order that gets them filled in fully on the first pass.
EMV explicat pe înțelesul tuturor
What Earned Media Value really measures, where the formula breaks down, and how to walk leadership through the chart.
Secvența de contactare multi-canal care îți aduce răspunsuri
Email + WhatsApp + DM, in that order, with sample copy by region. Reply rate jumps from 12% to 38%.
Comision de afiliere ajustat la rambursări
How to set commission rates that survive a 14% return rate without paying creators twice for the same sale.
Plătește creatorii în 48 de ore, de fiecare dată
The escrow + approval flow that gets the money out without exposing the brand to bad-faith disputes.
Why these guides
Written by people who have run the workflow,
not by an SEO team.
Every guide here came out of a real campaign on the platform. Numbers are from real Keepface data, not made up to hit a word count. Templates ship in editable form.
- Field-tested by marketing managers, not interns
- Updated whenever the workflow changes
- Copy-paste templates inside every guide
Influencer marketing, local in every market
Hover a country to find it on the map, tap to explore verified influencer lists in that market.