Top platform
95%
on instagram
Top picks
Featured creators
#1 
Selena Gomez
@selenagomez
406M mega
#2 Kylie
@kyliejenner
382.8M mega
#3 Khloé Kardashian
@khloekardashian
293M mega
#4 badgalriri
@badgalriri
145.8M mega
#5 Hailey Rhode Bieber
@haileybieber
57.9M mega 5.7%
#6 James Charles
@jamescharles
19M mega
#7 gottmik
@gottmik
1.5M mega
#8 N A O M I
@naomimyreek
1.1M mega
Browse all
100 beauty creators
-
Jazmina Daniel
@missjazminad · 997.9K -
Chris Balgobin, MD - Dr.BBL™️
@dr.bbl · 944.3K -
Robyn Dixon
@robyndixon10 · 586.9K -
Emily
@makeupemalii · 458.7K -
Mona Nasser
@monamakeupdoll · 436.8K -
Miryam
@makeup_amor · 417.7K -
piper nelson
@piperartistry · 400.6K · 10.0% -
Makeup Artist
@tijerarayemua · 281.9K · 3.6% -
hydrationceo
@hydrationceo · 281.2K · 4.9% -
jo placencio
@joplacencio · 236.9K -
Lindsay Silberman
@lindsaysilb · 219.7K -
KEVIN LUONG
@kvn.luong · 217.1K · 3.8% -
makeupbymurry
@makeupbymurry · 200.4K · 16.9% -
Mandy Madden Kelley
@mandymadd · 190.3K -
Caitlin Bea
@caitlinbea · 182.6K -
LAUREN B. BROWN
@raggedyroyal · 171.7K · 3.8% -
C A R O L I N E
@21makeupaddictions · 167.1K -
Confessions of a Makeup Fiend
@honey.bon.bon · 161K -
Gail Gensler Pro Aging Creator
@gailgenslerofficial · 152.5K · 6.7% -
Jenna Rennert
@itsjennarennert · 152K -
rachel-s fit kitchen
@rachelsteenland · 150.7K -
Krystal Elizondo
@beautybykrystale · 145K -
predupre
@predupre · 140K -
jaz.mcnew
@jaz.mcnew · 134.9K -
Hair Unit Specialist
@mickeydabarber · 134.5K -
GABE GONZALEZ
@gabezalezz · 133.6K -
Dominique Dros
@dominique.dros · 130K -
ALI CLEEK • WOMEN’S HEALTH • SKINCARE • …
@agcleek · 121.3K -
Nicole Rozen
@nikkirrozen · 120.7K · 12.8% -
Anneprettyness
@anneprettyness · 115.5K -
shannkb
@shannkb · 109K -
Yenis Monterrey
@yenismonterrey · 101K · 3.3% -
Iqra Shahbaz
@iqrashahbaz110 · 100.9K -
sajenicole
@sajenicole · 99.8K -
Fernanda Zambrana
@fernyzambrana · 98.5K · 19.9% -
tzazueta001
@tzazueta001 · 95.8K -
the_naja
@the_naja · 80.6K -
Taner Güner
@tanerguner.music · 77.9K -
raissaorock
@raissaorock · 70.2K -
Sabreen
@lokdbeauty · 68.7K -
Aleksandra • UGC creator
@lady_aleksa · 63.3K -
JASONIA ✨
@thestylistjasonia · 57.8K · 4.3% -
Ioana
@ioana114 · 57.7K -
Cinthya Hernandez
@cinthysofi04 · 57.2K -
Blonde&Toothy | Dentistry
@blondeandtoothy · 52.8K -
Wendy
@wcpunk4 · 51.5K -
kendrasaba
@kendrasaba · 50.3K -
curlsunderstood
@curlsunderstood · 48.1K -
makeupbecca
@makeupbecca · 47.5K -
grelizbeauty
@grelizbeauty · 45.9K · 16.9% -
Farah
@fofittamakeupartist · 42K -
hairbylima
@hairbylima · 36.9K -
Daily Baez
@dailycurlz · 36.7K -
Loretta Lynne
@loretta_lynne · 35.3K -
Aysha Huseyn
@aysha_huseyn · 34.2K -
Dillon
@dillonpena · 32.8K -
Sabrina Karim
@glowithsabrina · 31.6K -
Jackkieo
@jackkieo · 31.5K -
Avia M.
@thenailistaproject · 30.3K -
Amy Moore
@amy_nicole_moore · 29.4K -
Arielle Cowie
@arielle.alexa · 28.7K -
Rebecca Espinoza-Diaz
@makeupobsessedrebecca · 25.6K -
kristineelezaj
@kristineelezaj · 25.5K -
vivian
@viviannn.wong · 25.4K -
Gabriel Gonzalez
@gabezalez · 23.7K · 4.4% -
Gaudy
@gaulis15 · 22.1K · 4.8% -
The Fashion Bible
@t_fashionbible · 21.8K -
ka_019_te
@ka_019_te · 21.5K -
Heather Muir Maffei
@hmuir · 21K -
Mariam| UGC | Product Videography
@art.by.mariam_ · 20.6K -
daniela pineda
@danipineda · 20.5K -
Bryanna Smith
@bryanna.nyc · 20.1K · 7.2% -
N Romeo
@juliettromeo · 20K -
thisiscecy
@thisiscecy · 19.5K -
Annie Cho
@itsannchovie · 18.8K · 3.4% -
Caroline
@nailsenvacances · 17.5K -
tsunoorlater
@tsunoorlater · 17.4K -
Romenys | Makeup
@romewmakeup · 15.7K -
Professional Makeup Artist FL
@shila_shamale · 15.7K · 8.8% -
Sharon
@shalosays · 15.6K -
JeffEnriquezBeauty
@makeup_machine · 15.5K -
Kassandra Venegas
@hairbykassandra · 15.1K · 139.7% -
Evestyle82
@evestyle82 · 14.9K -
Ashley Blain
@heyyashleyyb · 14K -
alejandra
@alejandrammakeup · 13.7K · 9.1% -
DUYGU ALAN
@thedintheusa · 13.5K -
minem sampson
@the_missmiss · 13.4K -
Gugu Mkhulisi
@gugumkhulisi_ · 13.1K -
Lindsey ♥️ Skincare
@straightforwardskincare · 13K -
bangali_brownie
@bangali_brownie · 12.6K -
Brittany
@beautyreviewsby_b · 12K · 5.5% -
Alex Aguilar
@alexmuaddict · 11.4K
By the numbers
Cluster insights
Engagement
3.6%
average across the cluster
Reach
1317.6M
combined audience
Sub-niches
- Fashion & Styling
- Lifestyle & Daily Life
- Shopping & Deals
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