Volume 1 · Issue Jun 2026
Guides
Editor's pick
Workflow · Jun 2026 · 14 min read
Полное руководство: как запустить 12-дневную кампанию с креаторами
From shortlist to wrap report. The exact checklist marketing teams use on Keepface, broken into 6 phases with templates you can copy.
Read the playbookКак собрать идеальный трехуровневый микс креаторов
Why a nano-micro-mid blend usually beats a single macro creator at the same budget, and how to pick the ratio.
Как составить бриф, который креаторы точно доведут до конца
The 7 sections every brief needs, in the order that gets them filled in fully on the first pass.
EMV: объясняем простыми словами, без маркетингового жаргона
What Earned Media Value really measures, where the formula breaks down, and how to walk leadership through the chart.
Многоканальный аутрич: как получать ответы
Email + WhatsApp + DM, in that order, with sample copy by region. Reply rate jumps from 12% to 38%.
Партнерская комиссия с учетом возвратов
How to set commission rates that survive a 14% return rate without paying creators twice for the same sale.
Выплачивайте креаторам за 48 часов – всегда
The escrow + approval flow that gets the money out without exposing the brand to bad-faith disputes.
Why these guides
Written by people who have run the workflow,
not by an SEO team.
Every guide here came out of a real campaign on the platform. Numbers are from real Keepface data, not made up to hit a word count. Templates ship in editable form.
- Field-tested by marketing managers, not interns
- Updated whenever the workflow changes
- Copy-paste templates inside every guide
Influencer marketing, local in every market
Hover a country to find it on the map, tap to explore verified influencer lists in that market.
