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Influencer marketing insights, market guides, and creator trends.
How to Make Influencer Marketing Work for Your Business?
In recent years influencer marketing gained momentum over traditional digital marketing, and it is a hot topic for everybody these days. To promote their products, prestigious brands spend fortunes on influencer marketing. It is the known fact that marketing…
YouTube Marketer's Guide to Influencer Marketing
As a marketer if influencer marketing on YouTube seems to be difficult like a journey to the end of the galaxy, then our tips will be a Hitchhiker’s Guide for your campaigns. Social media use has increased rapidly over…
The Lord of the Influencer Marketing: Artificial Intelligence
I have watched a lot of science-fiction movies about artificial intelligence, and many of them introduced artificial intelligence as a villain, like Hal 9000 in the 2001 Space Odyssey. For influencer marketing, artificial intelligence is not a negative figure, but…
Which Brands Did Not Sleep During The Lockdown?
Coronavirus pushed the whole world into the back. Brands with years of experience were struggling to find the working strategy during the lockdown. But still, we have agile brands that managed to reach customers with the help of influencer marketing.…
Turn Your Influencers into Brand Ambassadors in 4 Steps
An ever-increasing number of businesses are taking a chance with new and modern advertising strategies to improve the impression of their campaigns, the effectiveness of their messages, and increase brand awareness. One of these strategies which have seen a…
How to write a Perfect Influencer Brief?
When brands ready to roll with their influencer marketing campaign, a perfect influencer brief will give the influencers several guidelines and touchstones. It is a core element for the clients to reach a wider audience via influencers. Influencer marketing is…
Key facts you should know about an influencer marketing in MENA
With its different culture, marketing ecosystem, and size of the market, the Middle East, and North Africa (MENA) have a huge potential that you cannot place this region behind your influencer marketing strategy. Consumer spending in the UAE alone is…
6 Types of Influencers are Effective in Pandemic
How would you engage with your community in the middle of crises? Almost every industry is affected by the global pandemic. There is a certain category of influencers who will help you to reach your customers and bring your sales…
Top 6 Mistakes in Your Influencer Marketing Strategy
We live at a time when there is so much competition amongst brands and services. This challenge has forced brands to come up with a highly effective marketing strategy to stay in business. One such is influencer marketing as a social media marketing…
How to Find Right Influencers via Keepface’s Influencer Discovery
With more and more brands investing in influencer marketing, influencer discovery becomes more complicated and diversified. The growing market generates new influencer categories and new audiences over time. And brands should stay up-to-date to nail the most effective influencer marketing…
7 Benefits of Working with Micro-influencers
In this day and age, as people are becoming more and more skeptical regarding traditional advertising methods, famous companies or smaller businesses need to reinvent their strategies and find ways to make their self-promotion more authentic. This is where so-called…
Top 10 Russian Micro-influencers to Follow in 2020
As one of the most effective digital marketing strategy influencer marketing is spreading to even new fields. With this on, marketers emphasize the role of micro-influencers for getting even more engagement, better brand awareness, and increased sales. In our…