There are some particular topics that you need to be careful who you are listening to, society and political matters are on the first rank . If those people call themselves as socio-political influencers they need to have specific characteristics as well. Then let’s begin to tear these people’s traits down.
Allow me to start this part with a question. Have you seen anybody too timid, yet widely influential. Quite impossible. That’s why socio-political influencers have to be able to share their views with many people and not be shy about expressing an idea. Simply to be an influencer you need to be part of a number of networks, it applies to socio-political influencers too, nevertheless being well-informed and having expertise on the matter far more important. To carry your reputation decently you need to be not just another person who barely knows about politics. You should be the one who is a source of expertise on a subject after that your view will be seen as credible. Last but not least, having a high level of activism is strongly required. Socio-political influencers are much more likely to be involved in more traditional, formal approaches to influencing social and political issues such as being involved in local or other groups, writing to politicians etc.
Burning our heads in the sand won’t change the fact that the consumer landscape is swapping day by day. Over the past five years, brands have chosen to collaborate with social media influencers and they created a $5-10 billion dollar industry. It is not a joke that 49% of consumers’ purchases depend on influencer recommendation. 70% of teens trust influencers more than traditional celebrities, while 86% of women use social media for purchasing advice. Influencers’ effect on consumers doesn’t restrain purchasing advice that also leads us to influencers for purchasing recommendations could also sway their vote.
Another critical question arises from here, where to start to find the right socio-political influencers for your influencer marketing campaign. Only the right influencers can reach their target audience, build trust, and drive engagement impressively. Our answer to this question is pretty simple – from Keepface! As an influencer marketing software, Keepface focuses on finding the right influencer for your brand with any niche and audience you want. With the access of over 350K influencers & content creators, you can find the perfect match for your business. Reaching to the most relevant influencers, communicating with them, and managing campaigns using real-time analytics are a piece of cake.
In this blog we compiled a list of five socio-political influencers throughout the world and operating in the Society and Politics space you can find and hire.
Greta Thunberg
At the age of 15 Greta won a climate change essay competition and everything started after that. Three months later she started protesting in front of the Swedish parliament to make them meet the carbon emissions target. She held a sign that read “School Strike for Climate” and began regularly missing lessons to go on strike on Fridays, urging students around the world to join her.More than 20,000 students around the world had joined her in countries including Australia, the UK, Belgium, the US and Japan. She joined strikes around Europe, choosing to travel by train to limit her impact on the environment.
Her protests went viral on social media and as support for her cause grew, other strikes started around the world, spreading with the hashtag #FridaysForFuture. The impact she has made on the global stage in such a short time made everybody wonder about her influence on social media (specifically Twitter) and how it has changed over the past year.
A world-renowned activist and a powerful influencer on climate change, Greta has 10.5M followers on Instagram and her engagement rate is 2.91%. Furthermore she has 4.4 m followers on twitter.
Francis Baraan
Francis Martin Beltran Baraan is a Filipino human rights activist, a political commentator & blogger,a social media personality, an entrepreneur, hotelier, and a resource speaker on press freedom & fake news. He is popular for his vocal criticism & fierce posts on Facebook and Twitter against President Rodrigo Duterte, his administration, his family, and his drug policies. Being a human rights advocate and pro-democracy social media activist, Francis Baraan’s posts on social media are usually critical of President Duterte and his administration. His tweets are also critical of American President Donald Trump, who then blocked Francis Baraan on Twitter. Moreover, he fiercely shared on one of the latest Twitter posts the public figures who are holding governmental positions blocked him. He has 13k followers on Instagram and 104.7k on Twitter.
Hugh Grant
2020 will be quite an unforgettable year from various aspects certainly . For all we know getting Brexit done will be one of them. Yet for better or for worse one figure we know since our childhood in a completely different sphera stepped up into the political stage. The actor Hugh Grant, who has become a fixture on the campaign trail, explained that he has no party affiliation. “As a father of five children, I want to save the country from catastrophe,” he said. When the election was called, in late October, Grant had been lively on social media—he’s a mite over half a million Twitter followers—tweeting about the National Health Service and describing Johnson as a “weak little Narcissus.” Even on the 1st of February when Brexit got done, Grant couldn’t help to express his view on the matter. He has 602k active followers on Twitter.
Mark Wallace
British journalist, newspaper columnist and political activist Mark Wallace is Chief Executive of the website ConservativeHome. Wallace has stated that his particular interest is in “the way political machines are evolving in the age of low party memberships and digital innovation”. In October 2017, he was placed at Number 89 in “The Top 100 Most Influential People on the Right” by political commentator Iain Dale. In September 2019, he was placed at Number 58 in “The Top 100 Most Influential Conservatives of 2019”, again by Dale. Wallace has 56.7k followes on Twitter.
Mariam Said
Senior Anchor, tv producer, host of #trending Mariam Said is MENA brand ambassador too. Television show host and personality widely recognized for her work on MBC Channel 4’s Entertainment Tonight. She was featured on the cover of a 2017 issue of Gate Magazine. Mariam has 4.4M followers on Instagram and her engagement rate is 1.53%. She has 250.9K followers on Twitter.
AboutRumiya Mammadova
Related Posts
Influencer Marketing for Political Space: Top 5 Socio-Political Influencers
There are some particular topics that you need to be careful who you are listening...
5 Food Influencers Can Boost Your Brand Awareness
Social media, especially Instagram and YouTube, has opened new opportunities...